Risks and Benefits of Business Intelligence Automation
Since businesses have gone digital, not just with marketing but also through systems analysis, Business Intelligence (BI) automation has become the next buzzworthy word. But what exactly do we know about it? What are the risks and benefits of shifting towards this new movement in business tech? Let’s discuss these important points today and read […]
CRM: What is Customer Relationship Management and Why You Need It
We can categorize customers and prospects in profitability tiers by linking them to demographic data and purchasing information. However, this is only an analytical view of clients, treating them as resources for our selling efforts. We can yield much better results if we treat them as human beings looking for genuine and more personalized interactions. […]
What is Business Intelligence and Why Your Company Needs It
In the modern world, reporting is an essential part of running a company. But reporting only allows management to react to what has happened. There’s no outlook for the future. If our business only does reporting, we are already lagging behind. Business Intelligence can help us have smart reporting that gives insights about decisions that […]